When the Chi-Cheemaun begins another season May 1st, passengers will notice a lot of changes. The washrooms have undergone a complete overhaul on the ferry and the gift shop is larger. Also new marketing focuses on Manitoulin. The Owen Sound Transportation Company is hiring a manger who will put Manitoulin in the limelight through marketing efforts. The manager will also visit trade shows and conventions, to promote the Chi-Cheemaun. Next year the Chi-Cheemaun dining room gets a major revamp.